Masoumeh Babaei; Abolfazl Danaei; Farshad Faezi Razi
Abstract
The present study is written with a new look at the design of an applied model in the field of social media with a focus on the turning point in human resources. The research approach is to use a hybrid model and validate it in model design. The research was conducted in three phases. The meta-combined ...
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The present study is written with a new look at the design of an applied model in the field of social media with a focus on the turning point in human resources. The research approach is to use a hybrid model and validate it in model design. The research was conducted in three phases. The meta-combined approach in identifying indicators of social media evolution in human resources has led to the identification of 98 research-related studies from 1975 to 2021 and 34 indicators. In the screening phase, the researcher with the fuzzy Delphi approach and the opinions of experts considered 9 indicators necessary in designing the model of social media transformation in human resources. In this phase, the researcher has designed the research model using a structural-interpretive modeling approach. Privacy, interactive media and trust building indicators were identified as the cornerstone of the model and the most effective indicators. Indicators of digital transformation, social participation and generational communication are also included in the MICMAC analysis in the interface area. Finally, in the third phase, the researcher has identified a deep gap between the current and the desired situation using the importance-performance approach. The results of the study also identified four distinct periods in the evolution of social media in human resources.
behnaz rahbarmehrpo; ehtesham Rashidi; Abolfazl Danaei
Abstract
One of the most fundamental issues facing today's societies is the social identity that has undergone major changes with the advent of virtual networks. The virtual world is relatively separated from the real world with features such as inability, transcendence, multiplicity, accessibility, synchronization, ...
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One of the most fundamental issues facing today's societies is the social identity that has undergone major changes with the advent of virtual networks. The virtual world is relatively separated from the real world with features such as inability, transcendence, multiplicity, accessibility, synchronization, and so on. Fundamental to the formation of social identities is human interaction. In fact, when one interacts with another, one finds his/her identity as a member of society. Identity is defined in the context of social interaction. In Iranian society, identities have become fluid and changeable. Traditional identities are gradually being questioned and new identities emerging that do not have previous integration and stability. Mass media is one of the most important sources of identity change in today's society, including in the area of women's lives. The research method was quantitative and data were collected using a researcher-made questionnaire. The statistical population of this study is women in Tehran. The results show that all aspects of Tehranian women's social identity (family, national, ethnic, and religious) are weakened.
